LatAm List – The Mobility-as-a-Service industry is expected to be worth $253.16 billion by 2023. This model includes e-scooters, bikeshares, and rideshares, which have received ballooning investments over the past year. In Brazil, market leaders include Uber and Didi Chuxing’s 99, as well as Mexico’s Grin and Brazil’s Yellow, which recently merged to expand across the Latin American market.
Spanish mobility startup, Cabify, will join this battle for marketshare in Brazil through EasyTaxi (which was acquired by Cabify’s parent company, Maxi Mobility, in 2017), scooter-share Movo, and delivery service, Glovo. Cabify plans to launch Movo scooters in Brazil this year. They will also fully incorporate Glovo services, as well as those of helicopter-share, Voom, into the Cabify platform.
For the Brazilian market, Cabify will work to reduce customer wait times and improve safety measures.
“We use technology and automation to analyze passenger and driver behavior indicators in a scalable manner. This enables problem-solving before users even realize, therefore improving their experience while increasing operational efficiency,” said country manager, Jorge Pilo, in the original interview for Forbes.
Cabify is exploring several options to integrate more services directly into its platform to improve mobility solutions for its customers in Brazil.
Read more in Forbes.