LatamList – Peiky, a social sales solution, raised a $1.3M bridge funding round from angel investors to expand operations into Brazil.
Peiky is a web and mobile e-commerce solution aiming to manage and optimize the social sales cycle. Based in Colombia, the startup provides a personalized keyboard that improves the way people sell from their smartphones via chat and social networks.
The global pandemic affected many businesses with falling sales rates, and many looked to alternative selling platforms. Peiky believes that its social sales platform provides the solution in targeting the social media sales community. Their technology has helped many businesses maintain sales when the shop floor closed due to the pandemic.
The CEO, Juan Bujanda, previously worked for Rappi as the Product Lead for Rappi.One, and he hopes to use his experience to make Peiky the super-app of social selling in Latin America. Peiky’s next step is expansion into Mexico and Brazil, as well as the North American markets in the long term.
Read more on Contxto.