Nathan Lustig moved to Chile in 2010 and has since met entrepreneurs hailing from countries around the world doing business across borders. Some do business in Latin America. Others use Latin America as a base to target the US market. They’re some of the most diverse, risk-taking, trailblazing entrepreneurs in the world. But when he goes back to the US, Latin American startups just aren’t on people’s radars.
As Magma portfolio companies started to do business in the US and meet with US investors, they came across this same ignorance of Latin America and its entrepreneurs. US entrepreneurs and investors have slept on Latin America and are missing out on some of the most interesting entrepreneurs in the world. And some of the best stories.