Brazilian B2B marketplace BackChannel raised a $4.8M seed round led by Sunna Ventures. Positive Ventures, Cathay Latam, Preface Ventures, Norte Ventures, Accion Ventures, Savia Ventures, Ignia VC, and Morro Ventures also participated in the round. The round follows a $3.2M pre-seed round in October 2024.
BackChannel operates a B2B marketplace where brands and distributors sell excess inventory to retailers. The platform connects suppliers with small and mid-sized merchants and uses software to support pricing, negotiation, and product recommendations.
BackChannel will use the funds to expand commercial operations, enhance its technology, and launch a credit product.
Founded in 2024, BackChannel has intermediated the purchase of over 300,000 items and has a base of over 1000 active buyers and 100 sellers.
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