Clubbi, the Brazilian B2B for small food retailers raised $4.5 million in a seed funding. The company connects suppliers to neighborhood markets and grocery stores as an online commerce platform. This replaces the traditional door-to-door sales to offer more competitive prices and better customer service.
Clubbi was launched in 2020 and was founded by João Macedo, Marcos Adler and Alexandre Farber. This funding will allow Clubbi to accelerate their technology development, their growth and their expansion into other Brazilian cities. They also plan to hire additional staff to support the company’s growth.
Marcos Adler explained in a statement how Clubbi works for its users: “We reach a long tail of customers that are hard to service, are working with less working capital and offer them a single place to buy everything they need and have good delivery lead time to keep inventory fulfilled. (…) All they have to do is go on the website, place a one-click order and get it the next day on their doorstep.”
Read more about Clubbi and this funding round on TechCrunch