The company aims to use the funds to buy residential units, focusing on middle-lower class properties in Colombia.
“At Habi, our mission includes improving the home-buying and selling process for millions of families in Colombia and Latin America,” said Habi’s CEO, Brynne McNulty Rojas.
Habi uses data-driven pricing algorithms to buy and sell properties on its platform. The company acquires homes, renovates them, and then re-lists them at affordable and competitive prices. It takes 30x less than to sell a home on Habi, compared to the average of 10 months on the traditional market.
Habi is currently the biggest buyer of used homes in Colombia and México, with a GMV of $100M in 2022, serving 30,000 homebuyers.
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