PicPay acquired BX Blue for an undisclosed amount, strengthening its position in the financial marketplace.
This acquisition will allow PicPay to offer a new product to its 30 million active customers, expanding its portfolio and enhancing its financial services.
“BX Blue’s advanced technology, established partnerships, and secure digital platform, combined with PicPay’s well-known brand and extensive customer base, offer enormous potential for the growth of payroll loans,” said Danilo Caffaro, Vice President of Financial Services for Individuals at PicPay.
As a financial marketplace, PicPay earns a commission on transactions conducted on its platform. The integration of BX Blue will only increase its product offerings and drive growth in its Total Payment Volume.
Read more on Latam Fintech.