Chilean refurbished electronics startup Reuse raised a $21M Series A led by At One Ventures, marking the fund’s first investment in Chile.
Founded in 2018 by José Tomás Ulloa and Max Sateler, Reuse manages device trade in programs for retailers, telecom companies, and electronics brands. Its partners include Falabella, Coppel, Samsung, Cencosud, Ripley, Claro, WOM, and MacOnline.
Reuse uses its software to evaluate used devices before refurbishing and reselling them with a 13 month warranty at prices up to 30% below new devices.
With the funds Reuse will enter Colombia, expand across Latin America, strengthen partner integrations, and invest in technology.
Reuse generated $30M in revenue in 2025, twice its 2024 revenue, and expects to reach $55M in net revenue in 2026. Reuse operates in Chile, Mexico, and Peru and employs 120 people.
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